This campaign was developed for Coca-Cola and Cinépolis and it lasted 8 for weeks.
For this campaign Peanut developed virtual escaperooms resembling the facilities of Cinepolis movie complexes.
By registering their ticket within the app, the user can walk through the halls of the movie theater and access the rooms, each of which is a escape room.
In order to escape the user has to solve puzzles and obtain a code to open the exit door.
A new scape room was available every week.
The Brand Bulding Company